Not all heroes wear capes. Some wear scrubs.

Apply for general UE college admission now:

This is more than a degree. This is a calling. COMING SOON, where tomorrow begins: in the UU直播鈥攖he University of the UU直播!

Science, Purpose, Healthcare: If these are your passions, then go for UE MedTech!

The four-year Bachelor of Science in Medical Technology/Medical Laboratory Science (BSMT/MLS) program under the UE College of Arts and Sciences-Manila is now open for applications for the first semester of UE school year 2026-2027.

Specific professions, careers and occupations for UE BSMT/MLS graduates are

1. Licensed Medical Technologists/Medical Laboratory Scientists

2. Diagnostic Molecular Scientists

3. Research Scientists

4. Educators

5. Diagnostic Product Specialists

6. Public Health Practitioners

7. Healthcare Leaders

Be part of the next batch of UE BSMT/MLS students! Early enrollees will enjoy a P10,000 tuition discount on your enrollment as a UE BSMT/MLS freshman of the first semester of SY 2026-2027!

To apply, please click here:

You may also inquire via walk-in at the UE Admissions Office-Manila or email <admission@ue.edu.ph> or via tel. nos. 8-735-5471 local 398 or 399, 8-735-8577 or 5-328-5471 local 398 or 399, 0961-568-2179

Thank you, take care, and see you where your tomorrow should begin: in the University of the UU直播! Sa UE Ka Na!

Two UE College of Arts and Sciences students of the University of the UU直播 (UE) are currently at Soka University in Tokyo, Japan, for a six-month exchange program.

Fourth-year student Theresa Sionosa of UE CAS Manila and third-year student Sylvien Alleya Mari帽o of UE CAS Caloocan, both taking up Bachelor of Science in Tourism Management in their respective colleges, have been at Soka University since March 25, 2025, attending Nihongo classes with a monthly allowance and free accommodation. They will be at Soka University until August this year.

This activity is part of UE鈥檚 commitment to continuously strengthen its internationalization programs, through the University鈥檚 Office for International Affairs and External Linkages (OIL) and in cooperation with various academic units.

The photo shows Miss Sionasa (left) and Miss Mari帽o standing right outside the north entrance of Soka University鈥檚 Global Square, a modern educational facility opened in 2013 and designed to support international exchange and global education, thus a hub for Soka U鈥檚 international activities.

Kudos and take care, exchange-student CAS Warriors!

UE College of Arts and Sciences-Manila professor and researcher Julius Cesar R. Pascual, Ph.D. recently presented a paper at the Asian Congress for Media and Communication (ACMC) 2024.

The conference, whose theme was 鈥淢edia Construct, Constructive Media,鈥� was held from October 31 to November 2, 2024, at the University of Social Science and Humanities, Vietnam National University, Ho Chi Minh City, Vietnam. Dr. Pascual presented on November 2, at the conference鈥檚 鈥楥ontent Creation and Communication Education鈥� parallel session.

Dr. Pascual, a full professor at UE CAS Manila, has been the incumbent program coordinator of the College鈥檚 Communication Arts Cluster since 2017. He was the chair of the College鈥檚 Communication Arts Department from 2015 to 2017.

Dr. Pascual鈥檚 ACMC paper, which he co-authored with University of Santo Tomas (UST) Full Professor Veronico N. Tarrayo, Ph.D., is titled 鈥淪liding into Your DMs in 1, 2, 3: Instagram Dating Practices of Filipino Professionals in a Relationship amidst the Covid-19 Pandemic.鈥� The paper has been published in the Emerging Sources Citation Index (ESCI)- and Scopus-indexed Q2 journal, International Journal of Asia Pacific Studies. Dr. Pascual and Dr. Tarrayo鈥檚 open-access article can be downloaded from this link:

Dr. Pascual and Dr. Tarrayo鈥檚 joint study 鈥渆xamines how romantic alternatives are experienced and expressed through Instagram (IG) My Stories during the quarantine period brought about by the Covid-19 pandemic.鈥� This is specifically in the Philippine context, where no study had been published up until that point on the role that IG dating plays in the various stages of online dating practices during the recent lockdowns and quarantine periods.

Data revealed that Filipino professionals in a relationship (FPR) did not regard being in IG as an important marker of their romantic and emotional relationships as it is merely their coping and surviving mechanisms against boredom at the time of quarantining and their way of escaping and diverting their worries about the pandemic鈥攈ence, ending a relationship can take place at any stage in the form of 鈥済hosting.鈥� The analysis also proposed the term 鈥榪uaranfling鈥� to describe the phenomenon of 鈥渘o-strings-attached flirting during quarantine, which is basically a casual romantic relationship.鈥�

In relation to communication, media studies, and linguistics, Dr. Pascual and Dr. Tarrayo recommended that the current study may be a precursor to further investigations on quaranfling and whether online platforms (e.g., social media and dating apps) can be attributed to the growing number of relationship dilemmas (e.g., cheating and breakups) among modern-day couples not only in the Philippines but also in Asia-Pacific.

Dr. Pascual, UE鈥檚 UE Model Teacher 2022 awardee, is also the research coordinator of UE CAS Manila鈥檚 Broadcasting and Journalism degree programs. He graduated from the University of the Philippines-Diliman with a Ph.D. in Communication and an Outstanding Dissertation Award.

In addition to academic teaching, Dr. Pascual has engaged in scholarly research and peer review in international and Philippine journals, such as The International Journal of Community and Social Development, International Journal of Asia Pacific Studies, Pedagogical Research, Plaridel Journal, Philippines Communication Society (PCS) Journal, and the University of the UU直播 Research Journal (UERJ). Among the research interests of this 2018 Commission on Higher Education (CHED) Dissertation Grantee are communication and social development, social media and relationships, media and artificial intelligence (AI), popular culture, and gender and media.

Building on his previous research with Dr. Tarrayo, Dr. Pascual has completed a UE-funded related study exploring contemporary themes around relationships and IG-AI titled 鈥淎 Portrait of Lovers for Filipinos: Aesthetic Normalization of on Instagram (IG) and Artificial Intelligence (AI).鈥�

Kudos, Warrior Professor-Researcher!